Farah shirts are one brand of gentleman’s clothing that seems to have withstood the test of time. The brand has grown from a small family business to shirts now being sold in a variety of outlets including www.ejmenswear.com/men/farah/
The brand began in the 1920s under the watch if Mansour Farah (who the brand is named after) as a family business originating in Texas. They originally only designed and created shirts, and these were made by Farah’s wife. By the early 1930s the brand was so popular that they started to branch out into other items of clothing including denim items, overalls and workwear. All of the manufacturing remained in the US with all of their sales also coming from the country.
Following on from the death of Mansour in 1937 his son James took over the company and his brother William took charge of managing the production elements of the business. During the 1940s the brand saw massive growth along with an award from the US Military for excellence in their quality of clothing. The clothing started to trickle into the UK market from this date, but it wasn’t until the 1970s that this really started to take off and overseas demand for their products became popular. In 1964 James passed away and the business was left solely in the control of William who by 1962 had grown the business to worth $26.7 million and this further increased to $73.9 in 1967. The growth of the business was one of the catalysts that led to the overseas market increasing in terms of stockists of overall recognition.
The popularity of the brand here in the UK was further increased due to the Islington twins Chuka and Dubem wearing many of their items. Their rockabilly style led them to spend most of their time in Farah clothing which became a form of free advertising for the business. It also became a brand that was popular with the mod and skinhead groups as well.
By the 1970s there were over 11 factories across the world produce numerous items of Farah clothing and hundreds of stockists throughout the world keen to promote and sell the brands items. It was thought that during this time they would make around 30 millions pairs of men’s trousers each year. Farah is still a market leader in menswear and their popularity only continues to increase.